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Job Details

Marquee Product - Strategic Marketing Lead

Company name
Goldman Sachs Group, Inc

New York City, NY

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Marquee Product – Strategic Marketing Lead

The Strategic Marketing Lead will be a senior member of the Marquee product/sales team. The candidate will work closely with teams across the entire organization including leadership, sales, product, and technology. The role demands a breadth of experience and insight into the full marketing communications spectrum, with the ability to tailor unique solutions and generate out-of-the-box ideas.

The role has a global mandate and therefore offers the opportunity to showcase existing and new capabilities through working with our offices, management teams, and/or partners around the world. The successful candidate will be joining a highly energized, supportive, intelligent, rewarding, and creative team and environment.



This person will primarily be responsible for developing and driving marketing campaigns and initiatives supporting the growth of specific business lines, revenue opportunities, and products/services. This includes:

Working with product and business units, to develop and execute integrated marketing campaigns that address challenges and/or capitalize on opportunities to drive revenue/growth

Managing the marketing process—and be the day-to-day marketing contact—for specific business units and/or product service lines

Leading creative and idea brainstorming sessions for the brand, for the broader team’s goals, or for specific campaign ideas

Creating marketing material covering online, print, video and social campaigns

Managing and tracking budgets for campaigns and performance of marketing initiatives against defined success metrics

Keeping up-to-date on the latest in digital and social marketing, marketing measurement, research, and the broader industry

Managing suppliers and agencies as required

Building a strong internal and external network of contacts

Be a brand ambassador, both internally and externally

Desired Skills and Experience

5 – 10 years’ marketing and communications experience—B2B preferred

Global experience highly regarded

Bank, trading, finance and/or Equity Capital industry experience preferred

Bachelor’s Degree in Marketing or related field; Master’s degree or higher highly regarded


Ability to think strategically and develop high-impact marketing campaigns

Experience creating and executing innovative marketing projects

Experience in developing and implementing marketing communications plans, including sign-offs and record keeping for compliance

Experience briefing and managing external resources, including agencies

Experience running internal brainstorming/feedback sessions

Strong written and oral communication skills a must, including the ability to write copy for a variety of marketing communications tactics

Knowledge of, and experience in managing, the print production process

Leadership skills, ambition, and an entrepreneurial approach to work highly regarded

High proficiency in Word, PowerPoint, and Excel

Ability to develop compelling sales initiatives and collateral

Proven track record of launching new products/services in new markets

Good cross-cultural expertise to effectively interface with multiple departments in Europe, US and Asia- Pacific

Strong project management experience


Work on some of the most complex technical and design challenges in technology and finance

Learn from the foremost experts in finance, technology, and math who are diverse in their academic, ethnic, and social backgrounds

Benefit from ongoing training, development, and mentoring to advance in your career


The Goldman Sachs Group, Inc. is a leading global investment banking, securities and investment management firm that provides a wide range of financial services to a substantial and diversified client base that includes corporations, financial institutions, governments and individuals. Founded in 1869, the firm is headquartered in New York and maintains offices in all major financial centers around the world.© The Goldman Sachs Group, Inc., 2018. All rights reserved Goldman Sachs is an equal employment/affirmative action employer Female/Minority/Disability/Vet.

Company info

Goldman Sachs Group, Inc
Website :

Company Profile
The Goldman Sachs Group, Inc. is a leading global investment banking, securities and investment management firm that provides a wide range of financial services to a substantial and diversified client base that includes corporations, financial institutions, governments and high-net-worth individuals.

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